Image and representation is everything not everything we see in a magazine or TV ad has a racial malice intent. I have looked through all of the GAPS ad campaign ads and see nothing but creative abstract poses with different children of different ethnicities. Okay to say it’s problematic to use the for the white child to use the Black child as a prop is making much outta NOTHING.

@steviegenesis Apparently the only thing a Black Girl can do is bear the weight of White girls. https://t.co/UHTJn39o6w #ShowHerMagic

— The Therapy Diva (@TheTherapyDiva) April 3, 2016

Exibit A

We must look at these campaign with a much border eye; REALLY look at what they ad is trying to tell us. As I was told by one of my followers on my Facebook page “In this instance, image matters more than intent”.

Let’s look at the intent of the campaign the intent was/is to show GIRL POWER letting young girls of ANY ethnicity that they can be themselves and do what makes them happy!

On Monday afternoon, Gap spokesperson Debbie Felix issued a statement to Co.Create. “As a brand with a proud 46-year history of championing diversity and inclusivity, we appreciate the conversation that has taken place and are sorry to anyone we’ve offended. This GapKids campaign highlights true stories of talented girls who are celebrating creative self-expression and sharing their messages of empowerment. We are replacing the image with a different shot from the campaign, which encourages girls (and boys) everywhere to be themselves and feel pride in what makes them unique.”

In this case I feel there was no need for an apology these  social media hypocrites  just took this to far! 

Image is EVERYTHING I TRULY understand that but I think SOME of you who are going to “boycott” GAP for what you perceive as racist is just plan hypocritical A lot of you HYPICRITES  don’t even understand what racism is, some of you don’t even know how to even make change all your doing is just venting your grievances on social media YOU KNOW DAMN WELL YOU NOT GONNA BOYCOTT NO GAP! You do know that GAP is an umbrella of  Old Navy? I know for one thing I AINT BOYCOTTIN’ NOTHIN’ Shit Old Navy; GAP gots some good sales!

Source: http://www.theroot.com/articles/culture/2016/04/gap_apologizes_for_racially_charged_gapkids_x_ed_ad.html

More http://www.fastcocreate.com/3058611/gap-apologizes-for-kids-ad-controversy-swaps-image/1

And more http://www.theroot.com/articles/culture/2016/04/gapkids_ad_sparks_racially_charged_controversy.html?wpisrc=topstories